Yes, we got it. It seems like creating content for your business/organisation might require tons of work and preparation. But have you thought thoroughly about why you should go for content marketing? The beneficial side weighs more than the cons of pursuing content marketing. Second thoughts? Please send your 5 mins to break to read this article, who knows you will change your mind and be open to content marketing.
It is free - For sure if you didn’t go for the premium plans, it is free to sign up for an account or page on Facebook, Instagram and LinkedIn. Business owners can create content about their business and share it with the targeted audiences by posting on these platforms.
Boost brand image - The visual you create for your business/organisation can be the first thing that attracts the audience you targeted or even not targeted. Having a pleasing visual for your platform not only can easily attract people but also keep an eye on your next content to be posted.
Convenient - With only a few clicks, people can just scroll through your business profile to know more about your business.
Easy - When creating content, the aim is to attract people, and in order to attract people the content created must be easy to consume. Thus, it should be kept simple and short.
Less hustle - Without any hustle for people to get updates or news from the business through flyers and phone calls, it saves a lot of time for all stakeholders by email subscriptions from the business to the customers. Customers can also just drop by a message or email to enquire about their questions. You don't have to advertise your business in newspapers, magazines, or through agencies, outlets to let people know your business.
Putting out the story and objective of your business/organisation to the audience in the form of they could consume easily can be very efficient in transaction activities. Are you still hesitant about content marketing where it can be a lot of work to do it? Don’t worry, Cre8 Marketing Malaysia provides such services to help you start in creating content and building up your platform.